滥用相对优势地位的法律规制--以汽车市场的竞争法规制为视角

摘要

《品牌销售管理办法》确立了我国4S店的授权销售模式，汽车供应商利用这一优势地位，通过排他购买、排他供应、转售价维持、拒绝销售等行为，排除限制了汽车售后市场的正常竞争，损害了经销商的自主经营权，最终损害了消费者的福利。然而，我国目前的竞争法却对这种行为无法进行有效规制。在对相对优势的概念及各国规制现状的分析基础之上，论述我国汽车供应商优势地位的形成及竞争法规制困境，最后提出相关建议。%Brand sales management approach establishes sales mode of 4s shops,auto suppliers use the advantage to control the 4s shops which auto dealers set. By methods like exclusive purchasing,exclusive supplement ,resale price maintenance,anti-sale etc,auto suppliers remove and restrict normal competitions in auto aftermarket and damage auto dealers’ operational autonomy,finally damage consumers’ profit. However,the kind of behaviors is out of the scope of the competition rules of nowadays china,The article,on the base of analyzing concept of com-parative advantage and nowadays regulations of other countries,analyzes the formation of advantage of auto suppli-ers and dilemma of competition rules,then give some suggestions.