The present study was to investigate the influence of college sports association social responsibility on organizational citizenship behavior and the serial mediation of psychological contract and organizational identification. College sports association leaguers were investigated by questionnaires including social responsibility, psychological contract, organizational identification and organizational citizenship behavior. Social responsibility could positively predict organizational citizenship behavior. Psychological contract and organizational identification mediated the relationship between social responsibility and organizational citizenship behavior. Social responsibility can not only directly promote organizational citizenship behavior, but also promote it through the mediating effects of psychological contract and organizational identification. To some degree, the mediation model established in this study explains the mechanism of social responsibility influencing organizational citizenship behavior. It enlightened us that college sports association providing social responsibility can enhance league psychological contract and to promote use of organizational identification and then improve organizational citizenship behavior.%为考察高校体育社团社会责任对社团成员组织公民行为的影响,以及心理契约和组织认同在它们之间的多重中介作用,采用问卷法对高校体育社团成员进行调查的结果发现:高校体育社团社会责任能够正向预测组织公民行为,心理契约与组织认同在社会责任与组织公民行为中间起中介作用.高校体育社团社会责任通过4条路径影响组织公民行为:直接作用,心理契约、组织认同的中介作用,心理契约和组织认同的序列中介作用.构建的多重中介模型在一定程度上解释了高校体育社团社会责任对社团成员组织公民行为的影响机制.研究结果表明,高校体育社团重视社会责任有助于提高社团成员心理契约和组织认同,进而提高社团成员组织公民行为.
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