Research and Exploration on the Reform of Medical Marketing Course Teaching Mode based on MOOCs Perspective

摘要

MOOCs is a kind of new teaching mode of traditional classroom teaching mode innovation. By analyzing the current situation of the development of MOOCs in China, this paper expounds its influence and challenge to the existing teaching mode, and put forward corresponding related development countermeasures of pharmaceutical marketing teaching, hoping to provide reference for the construction of the teaching mode of pharmaceutical marketing.