SENDING PRODUCT INFORMATION BASED ON DETERMINED PREFERENCE VALUES

摘要

Determining which product information to send to a user based on a determined preference value is disclosed, including: determining pieces of user action data that are associated with a current information collection period, the user, and the product category; determining a new visit quantity associated with the current information collection period; determining an updated cumulative visit quantity associated with the product category based at least in part on the new visit quantity associated with the current information collection period; determining a total duration value associated with the product category based at least in part on a duration value associated with the current information collection period; determining a visit interval value associated with the product category and the current information collection period; and determining a long-term preference value associated with the user for the product category.