PROJECTS VS. PROFITS - Pressed to invest, car dealers ask: Is it worth it?

摘要

SAN FRANCISCO - Dealer Tommy Mansfield risks losing $40,000 a year in incentive money from General Motors Co. if he doesn't make some dust. Last week Mansfield trekked from Kentucky to the National Automobile Dealers Association convention here to scout contractors for a $300,000 to $500,000 overhaul of his Chevrolet and Buick store in Rusellville, Ky.