Chilled Green Tea Latte

摘要

This is a chilled cupped beverage to be heated up in a microwave oven without removing the lidding, which is the first in the industry. In this beverage, an epoch-making new package, named "Renji ni Sonomama Hot Cup," which can be heated up in a microwave oven without removing the lidding and be easily opened with a unique structure, is used. The company has attempted to stimulate the chilled cupped beverage market in which demand in fall and winter usually declines and records approx. 60% of the demand in the summer season with this new cupped beverage product.