本科生宣传技术能力提升策略研究--以浙江大学求是学院蓝田学园为例

摘要

宣传技术能力是宣传能力的基础与重要组成部分。浙江大学求是学院蓝田学园通过技术培训与实践操作，提升了本科学生的新闻稿写作、摄影、Photoshop制作、视频制作等宣传技术能力。同时，本文对现存的问题进行了分析与梳理，提出了今后完善的方向与建议。%The publicity technical ability is an important part of publicity ability. Lantian Community of Qiushi College of Zhe-jiang University enhances the undergraduates' publicity technical abilities of news writing, photography, photoshop, and video making by technical training and practicing. Meanwhile, this pa-per analyzes the existing problems and provides the suggestions for the improvement in the future.