Geographical Expansion by International Retailers: A Study of Proximate Markets and Global Expansion Strategies

Michael Etgara; Dalia Rachman-Moorea

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Geographical Expansion by International Retailers: A Study of Proximate Markets and Global Expansion Strategies

机译：国际零售商的地域扩张：近期市场和全球扩张策略的研究

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来源
《Journal of Global Marketing》 |2010年第1期|p.5-15|共11页
作者
Michael Etgara; Dalia Rachman-Moorea;
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Geographical Expansion by International Retailers: A Study of Proximate Markets and Global Expansion Strategies

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