Anchor cheddar becomes first branded block cheese in the world to use Aplix seal technology

摘要

Hairy brand Anchor has announced the launch of a new Cheddar cheese range into its portfolio in April. Sealed using Aplix seal technology, the Anchor Cheddar packaging will be the first branded block cheese in the world to use the new easy 'pinch' close seal. Aplix seal packaging removes the need to line up the packaging channels to reclose the pack, making it much easier to close and ensuring Anchor Cheddar stays fresher for longer. Anchor has an exclusivity agreement with the manufacturers for 18 months ensuring Anchor will be the only branded block cheese product on the market benefitting from the Aplix technology.