Why This Web Site Looks So Healthy

摘要

The Internet is the primary source of health information for 70% of U.S. adults, with much of the traffic going to giants such as WebMD, Google, Yahoo!, and Microsoft. Yet the most heavily trafficked health destination is one most people have never heard of. Everyday Health, owned by Waterfront Media in Brooklyn, N.Y., is a conglomeration of diet, pregnancy, andrndisease-specific sites. It bumped WebMD out of the top position last October when it swallowed a much larger site, Revolu-tionHealth.com, for about $100 million.