高校马克思主义大众化具备了传播学研究的基本要素,是一种特殊的传播现象。从传播学的角度来看,高校马克思主义大众化中的传播者、传播内容、传播媒介、受众(传播对象)和传播效果五个要素各有其特定内涵;在当前条件下,推进高校马克思主义大众化,必须更新高校马克思主义大众化的传播媒介;力求马克思主义大众化的语言生活化、通俗化、时代化;突出社会实践在高校马克思主义大众化中的多重传播学角色;发挥学生社团在高校马克思主义大众化中的重要作用。% The popularization of Marxism in universities contains the basic elements of the study of communications , and it is a special phenomenon of communication .From the perspective of communications,communicator,the con-tent,media,target of communication and effect contain essences respectively .Under the current condition,in order to push forward the popularization of Marxism in university ,it needs to update the media -related;try to make its popularization localized,understandable and up -to-dated;emphasize social practice ,the role of communications in this process;let various student associations function well and effectively in the popularization of Marxism in uni -versity.
展开▼