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Construction of Business English Courses Based on University-enterprise Cooperation-Taking International Business Negotiation as an Example

机译:基于大学企业合作的商务英语课程建设,以国际商务谈判为例

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This paper, based on the necessity and significance of integration of production and education in Business English teaching reform, taking International Business Negotiation as example, put forward a working process-oriented course construction path by means of university-enterprise cooperation which can promote the connection between curriculum content and professional standards, introduced an integration teaching model of "teaching, learning, doing", discussed teaching reform measures for the working process-oriented course reconstruction, and established a curriculum reform approach with the main line of "university training, joint supervision, and external field work". On the basis of theoretical teaching of International Business Negotiation, this paper focused on cultivating students' practical ability and comprehensive quality, and improving the teaching quality.
机译:本文基于商务英语教学改革中的生产和教育一体化的必要性和意义,采取国际商务谈判,提出了通过大学 - 企业合作提出了一项工作流程导向的课程建设路径,可以促进联系课程内容和专业标准之间,介绍了“教学,学习,做”,讨论了工作流程课程重建教学改革措施的一体化教学模式,并与“大学培训,关节大学培训”的主线建立了课程改革方法。监督和外部现场工作“。在国际商务谈判的理论教学的基础上,本文侧重于培养学生的实践能力和全面的质量,提高教学质量。

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