A Study of Student Satisfaction Index to Logistic Service Provided by Enterprises for Chinese Overseas Higher Education Based on ACSI Model

摘要

Some Chinese universities are having a tendency to run their schools in overseas countries. When those universities involved offer students logistic support by means of purchasing such services from overseas enterprises, an evaluation system should been established. In this paper, an empirical research is conducted on student satisfaction index to logistic services provided by Pole d'enseignement superieur international (PESI), using the parameter to interpret the student satisfaction index based on ACSI model by partial least squares path (PLS). The paper is concluded with some suggestions to have a relatively high student satisfaction index to overseas logistic services: raising awareness of the service to students, improve service quality and providing high cost-effective services to meet the students' needs.