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Method for Improving Internet Advertising by Intermittently Mixing Advertising with Targeted Content
Method for Improving Internet Advertising by Intermittently Mixing Advertising with Targeted Content
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机译:通过将广告与目标内容间歇性地混合来改善Internet广告的方法
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摘要
A system engaging users with internet advertisement areas using interesting content is presented. Areas normally devoted to internet advertisements are periodically replaced with engaging content. In one embodiment, RSS web feeds are used to obtain recent and summarized bits of engaging content to place in the advertising areas. In yet another embodiment, hybrid mixes of engaging content and advertisements are displayed. In this manner, internet viewers remain engaged with the areas on an internet web page that are normally devoted to internet advertisements.
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