An advanced context-aware platform is integrated with a variety of other applications to allow processing of contextual information from various sources. One type of application may provide spatial and temporal context information for various actions. Another type of application may provide additional information for an action within a social and/or business context. These contextual information types are received and assimilated by the platform in order to enrich the data value chain. Processing large volumes of data and events may be facilitated in a scalable and rapid manner utilizing technologies such as in-memory databases (e.g., the HANA database available from SAP AG), and/or complex event processing (CEP) such as is available from Sybase ESP. Context-aware platforms according to embodiments may find particular use in providing context to systems implementing gamification in an enterprise environment.
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