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Thorough bread

机译:彻底的面包

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摘要

The Pret A Manger (Pret) vision has changed dramatically since the first store opened in 1986. It started as a delicatessen-style operation, set up by Julian Metcalfe and Sinclair Beecham. At the time there weren't any other options available on the high street. You had a mixture of Italian cafes which were either good or very bad, and obviously the British 'greasy spoon'. Sandwiches were then mostly bought in supermarkets and they were very minimal. That's why Pret was really new. McDonald's has a 33 per cent stake in the company. It's a non-controlling stake, and we used the investment to partner up with it for our expansion in New York and Hong Kong. So McDonald's doesn't have any real say in the company. It was looking to invest in partner brands that fitted the changes in the market for fast food, and we fitted that brief nicely. We were looking for expansion and the expertise and finance to take the brand overseas.
机译:自从1986年开设第一家商店以来,Pret A Manger(Pret)的愿景已发生了巨大变化。它最初是由朱利安·梅特卡夫(Julian Metcalfe)和辛克莱·比坎(Sinclair Beecham)创立的熟食店式经营。当时大街上没有其他选择。您混合了好坏的意大利咖啡馆,显然还有英国的“油腻汤匙”。三明治大多是在超市买的,很小。这就是为什么Pret真的很新。麦当劳拥有该公司33%的股份。这是非控股股份,我们利用投资与之合作,在纽约和香港进行扩张。因此,麦当劳在公司中没有任何发言权。它正寻求投资于适应快餐市场变化的合作伙伴品牌,我们对此进行了很好的介绍。我们一直在寻求扩展,专业知识和财务,以将该品牌推向海外。

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    《Quality World》 |2006年第4期|共1页
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  • 正文语种 eng
  • 中图分类 工业技术;
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