Exploration of an effective development process in integrative strategy

摘要

Through complete supply chain integration, manufacturers can effectively improve performance. However, not all manufacturers can improve performance through a complete integration. According to related research, the problem arises from a poor integration strategy development process. For this reason, the purpose of this study is to identify an effective development process for an integration strategy. Based on the purpose of this study, the two following research propositions should be explored: (1) identify the development stage number in the process and (2) explore the compositions of integration strategies and the competitive capabilities for each development stage to further explore how to establish an integration strategy incrementally. The taxonomy approach was the main methodology used in this study. Empirical data from the International Manufacturing Strategy Survey were used to test this research question. By testing and satisfying these two research propositions, it was determined that an effective development integration strategy process can be divided into four stages as follows: starter, advanced integrator, positive integrator and complete integrator. This study provides a suggestion for an effective gradual integration with partners and obtains a stepwise competitive advantage. Based on the research results, manufacturers can effectively develop a stepwise integration strategy to attain competitive qualifications in the initial period and maintain a competitive advantage.