Introduction to special issue on sport marketing and sponsorship

Bee Colleen; Dalakas Vassilis

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Introduction to special issue on sport marketing and sponsorship

机译：体育营销与赞助特别问题介绍

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来源
《Journal of Business Research》 |2021年第1期|695-697|共3页
作者
Bee Colleen; Dalakas Vassilis;
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Oregon State Univ Corvallis OR 97331 USA;

Calif State Univ San Marcos San Marcos TX USA;

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正文语种 eng
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Introduction to special issue on sport marketing and sponsorship

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