新产品开发中模糊前端的评价与管理研究

摘要

Based on the reorganization of the importance of the FEF in innovation/NPD projects,this paper gives the gen-eral definition of FFE,and the three patterns of dynamic fuzziness levels,and points out that FEF has both negative and positive effects on the success of an innovation/NPD project.In this context,based on the analysis of FFE nature and char-acteristics,a three-step management model is developed to help innovators to asses FFE quantitatively,so as to improve the innovation performance in innovation/NPD projects.%在认识新产品开发模糊前端重要性的基础上，给出模糊前端的一般界定和模糊性的三种变化规律；并指出模糊前端对新产品开发具有正面和负面的影响；最后在对模糊性来源和特征的分析基础上，提出一个三步骤的管理模型，以此帮助创新者对新产品开发中的模糊前端进行量化评价，从而提高企业的产品创新绩效。