媒体融合时代行业期刊编辑思维的再定位

摘要

媒体融合是当前媒体发展的大趋势,传统媒体面临着挑战和机遇.在传统媒体发展衰落的背景下,行业期刊由于享受着政策红利,具有独特的定位、功能,成为研究新媒体时代内容生产和编辑思维转型的样本.行业期刊在新媒体的冲击下,在很多方面面临着挑战,亟待改进.仔细检视新媒体带来的信息传播各方面的挑战,对行业期刊编辑思维进行各方面的重新定位,才能实现行业期刊的转型升级和健康发展.%Media convergence is the main trend nowadays,and it is the challenges and opportunities to the traditional media. In the time of the decline of the print media,industrial magazine flourish because of the policy superiority and special orientation. Faced with the various challenges of the new media,industrial magazine must make changes and reorientation in many fields,especially in the editing ideas,in order to make them flourish greatly.