江苏省地理标志品牌溢出效应及地区差异分析

摘要

Geographical indication contains brand spillover effect and its promotion to rural economic development is increasingly apparent.This paper presents an empirical study on the spillover effect of Jiangsu geographical indication resources.The results show that at the provincelevel geographical indication has a positive role in promoting regional agricultural economy,but its promoting effect on farmers' income is not yet given; At the city-level geographical indication has positive impacts on agricultural economic development and farmers' income in Wuxi,Suzhou,Changzhou,and Yangzhou,but in other cities its brand spillover effect is not given due to a series of problems existing in protecting and developing geographical indication.%地理标志对于农村经济发展的促进作用日益显现,本文对江苏省地理标志资源的溢出效应进行实证分析.结果显示在江苏省层面,地理标志资源对区域农业经济发展具有正向促进作用,但对农民收入的促进作用尚未体现;在地市层面,无锡、苏州、常州和扬州地理标志对农业经济发展和农民收入的促进作用显著,但其他地市地理标志的品牌溢出效应仍未体现.地理标志的保护和开发亟待改善.