With the international tourism island status establishment of HaiNan Sanya, tourism in Sanya has also obtained the rapid development. This article analyzes the reasons of Sanya catering in- dustry's frequent " price gouging" phenomena, and puts forward some effective measures to further im- prove the tourism market's management mechanism, and ultimately to promote the healthy and rapid de- velopment of the tourism industry in Sanya.%随着海南三亚国际旅游岛地位的确立,三亚的旅游业也获得了井喷式的发展。本文分析了三亚餐饮业"价格欺诈"现象频发的原因,并提出了一些较为有效的解决措施,进一步完善旅游市场管理机制,最终推动三亚旅游业健康快速的发展。
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