日用陶瓷设计中产品性格的塑造

摘要

日用陶瓷产品设计过程中产品性格的塑造能满足不同消费者的需求,促进陶瓷市场的发展.本文探讨了在日用陶瓷设计中人的不同感官与产品性格塑造之间的关系,并以造型、色彩、装饰及意象等因素塑造日用陶瓷产品的形象性格、色彩性格、意境性格等等,以创造出具有内在特质和形式美感的日用陶瓷产品.%Development of individual identity in a ceramic product design can meet the needs of different consumers and help expand ceramic market. This paper explores the relationship between human senses and product identity and the roles of shape, color, decoration and image in the creation of ceramic product identity in image, color and vision in order to help artists produce household ceramics with both individualized identity and form of beauty.