新媒体的出现和不断发展,给高校在开展思想政治教育工作方面带来了诸多挑战,同时也为大学生的成长开辟了新的路径,为教育工作的开展带创造了一系列新机遇。面对挑战和机遇,高校领导和相关部门需要给予高度重视,不断革新工作理念,创新工作方式。%The emergence and continuous development of new media bring many challenges for universities in carrying out ide‐ological and political work ,while open up a new path for the growth of university students and create a series of new opportunities for the development of education .Faced with the challenges and opportunities ,university leaders and relevant departments need to give high priority to innovate working concepts and working ways.
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