微博环境下的大学生社会道德建设

摘要

大学生道德失范和缺位，一是市场经济的冲击；二是民众素质心态和社会舆论氛围；三是道德窘境和社会制度；四是道德教育的乏力。微博对大学生社会道德问题传播具有正效应和负效应。微博环境下对大学生进行社会道德建设，要关注社会导向在微博中的传播，避免舆论对道德问题的过分夸大，充分发挥意见领袖的作用，有效完善舆情监测系统，积极教授微博救助的技术，努力净化微博生态环境。%This paper discusses the social morality construction of college students under the circumstance of micro-blog.First, causes of present college students′social moral anomie and absence are explored,involving the impact of the market economy,peo-ple′s quality of mentality and social atmosphere of public opinion,the moral dilemmas and social system,and lack of moral educa-tion.Then the influences of micro-blog on college students′morality are analyzed.Miro-blog has both positive and negative effects on the spread of the social moral problems of college students.Finally,the paper puts forward some suggestions for the con-struction of social morality of college students.In the micro-blog,we should give enough attention to social orientation of public opinion,avoiding the exaggeration of moral problems;give full play to the role of opinion leaders;improve public opinion monito-ring system.Besides,micro-blog rescue technology be accessible,trying to purify the micro-blog environment.