声明
Chapter One Introduction
1.1 Research Background
1.2 Research Significance
1.3 Research Methodology
1.4 Research Questions
1.5 Research Structure
Chapter Two Literature Review
2.1 Previous Studies of the Adaptation Theory
2.1.1 Studies Abroad
2.1.2 Studies at Home
2.2 Previous Studies of Environmental Responsibility Communication
2.2.1 Studies Abroad
2.2.2 Studies at Home
2.3 Comments on the Previous Studies
Chapter Three Theoretical Framework
3.1 General Introduction of the Adaptation Theory
3.2 Linguistic Choice-Making
3.3 Three Properties of Language
3.4 Four Angels of Investigation
3.5 Contextual Correlates of Adaptability
3.5.1 Adaptation to the Language Users
3.5.2 Adaptation to the Mental World
3.5.3 Adaptation to the Social World
3.5.4 Adaptation to the Physical World
Chapter Four Comparison of Environmental Responsibility Communication
4.1 Adaptation to the Language Users
4.2 Adaptation to the Mental World
4.2.1Adaptation to the Utterer’s Intention
4.2.2 Adaptation to the Interpreter’s Expectations
4.3 Adaptation to the Social World
4.3.1 Adaptation to the Social Laws or Policies
4.3.2 Adaptation to the Social Settings
4.4 Adaptation to the Physical World
4.4.1 Adaptation to the Temporal Reference
4.4.2 Adaptation to the Spatial Reference
4.5 The Main Factors for the Differences
4.5.1 Social Factors
4.5.2 Economic Factors
4.5.3 Cultural Factors
Chapter Five Conclusion
5.1 Major Findings
5.2 Suggestions for the Chinese Pharmaceutical Companies
5.3 Limitations and Expectations for the Further Study
参考文献
Appendix
致谢
天津商业大学;
