声明
Contents
Abstract
摘要
Chapter One Introduction
1．1 Research Background
1．2 Research Questions
1．3 Research Methodology and Data Source
1．4 Definition of Related Terms
1．5 Research Significance
1．6 Layout of the Thesis
Chapter Two Literature Review
2．1 Research Status of Chinese TV PSAs
2．1．1 Studies From Different Perspectives on TV PSAs
2．1．2 Studies From Different Research Objects on TV PSAs
2．2 Research Status of Multimodal Discourse Analysis on TV PSAs
2．2．1 Multimodal Metaphor Analysis on TV PSAs
2．2．2 Systemic Functional Linguistics and Social Semiotics Studies on TV PSAs
2．3 Summary
Chapter Three Theoretical Framework
3．1 An Introduction to Systemic Functional Linguistics
3．2 An Introduction to Visual Grammar
3．3 An Introduction to Auditory Analysis
3．4 Integrative Framework of this Study
Chapter Four Analysis and Discussion on Chinese Moral TV PSAs
4．1 Meta-Functional Analysis of Verbal Texts on TV PSAs
4．1．1 The Interpersonal Function of Verbal Texts
4．1．2 The Textual Function of Verbal Texts
4．1．3 The Ideational Function of Verbal Texts
4．2 The Analysis of Visual Images on TV PSAs
4．2．1 Representational Meaning of Visual Images
4．2．2 Interactive Meaning of Visual Images
4．2．3 Compositional Meaning of Visual Images
4．3 The Auditory Analysis of TV PSAs
Chapter Five Conclusion
5．1 Major Findings of This Study
5．2 Contributions of This Study
5．3 Limitations and Suggestions for Future Research
Appendix
References
Acknowledgments
山东大学;
