A Study on Pragmatic Failures in Verbal Communication of Non-English Majors

摘要

Non-English majors often have pragmatic failures in cross-cultural verbal communication, which leads to failure in smooth communication. Therefore, how to improve the pragmatic competence of non-English majors and avoid pragmatic failures is a serious challenge for current college English education. Based on the teaching practice, this paper analyzes the problems and causes of pragmatic failures in students' verbal communication, and puts forward relevant teaching Suggestions.