Leadership Implementation in Muhammadiyah University: A Phenomenology Study at University of Muhammadiyah Malang

摘要

This study aims to identify the leadership style and the strategy used by the leader in satisfying both internal and external stakeholders. Leadership variables function as a strategy to shift the role of the university from a market follower to a market leader. This is a phenomenology using qualitative method proposed by Edmund Husserl who argues that subjective thinking asses the actual facts beyond the visible symptoms to find the hidden meaning. UMM's success is an actual phenomenon, and the leaders' interpretations on their leadership style will be discussed further in this paper. The following leadership styles were observed: 1) prophetic leadership by exercising sidiq (truthfulness), tabbligh (trustworthiness), amanah (advocacy) and fatonah (wisdom); 2). communal leadership: cultural, collective and collegial; 3). Activist leadership: organization promotor, which was shared by MF and ME, and 4). Linear and dynamic leadership: futuristic, flexible and rational. The implementation of linear leadership is manifested through progressive change to a better direction. It is mainly influenced by standardization/regulation made by the government and Muhammadiyah organization. This type of leadership was seen in the 2000s during the leadership transition.