The Model of Tourism Village-Based Service Learning: A Strategy of Regional Tourism Potential Development

摘要

This study aims to find out the model of tourism village-based service learning as a strategy in developing tourism potential in the region. Qualitative approach was used in this study. The required data was collected through interview and observation methods. The locations of this research are Bandung Regency, Indramayu Regency, and Subang Regency. It involved 56 students, 3 field supervisors, elements of local government, and society as informants. The results obtained show that village-based tourism service learning models conducted by students consist of three mutually sustainable stages, including (a) the preparatory phase that aims to identify the potential of regional tourism and program preparation; (b) the implementation phase that aims to implement the service learning activities for 40 days; (c) the monitoring phase is carried out systematically with the aim of knowing the suitability between the program and its implementation in the field.