Study on the Discourse Power of Government in Public Opinion

摘要

Public opinion is the main characterization to reflect social issue and public voice. We should master the negative influence caused by public opinion through analyzing and knowing about it. This paper discusses the relationship among feature of public opinion, hot public opinion and discourse power. Based on the analysis of public opinion on Internet recently, we can find the discourse power of government in public opinion and the approach to increase the power. Hopefully it can give some help to the service-oriented government on its developing way.