The optimal quilibrium of the capital constrained green supply chain under bank credit

摘要

This paper studies the equilibrium of a capital constrained green supply chain which is made of a manufacturer and a retailer under bank credit, a multiplicative demand function is established, and the effect of quantity and product green degree are introduced into the newsboy model, then the retailer's optimal order quantity and the manufacturer's optimal degree of green goods are obtained, and compare the equilibrium solution sunder centralized and decentralized decision-making, finally with revenue sharing contract and buyback contract the green supply chain achieved coordination.