Different prices may be set for In-App Purchases (IAPs) for the same item based on the market associated with the user. For example, a user in one market may be charged a different price for an item than a price charged to a user in another market. A different product identifier for each market for an item is associated with that item. Items are presented in the application store as different items with different product identifiers for each market. When an IAP request for an item is received from a user, a market associated with that user is determined based on the location associated with that user. After the market for the user is determined, a product identifier is used that identifies the product to obtain the item in the application store.
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