MARKET RESEARCH DATABASE CONTAINING SEPARATE PRODUCT AND NAKED PRODUCT INFORMATION

摘要

A market research database includes industry code information containingindustry codes (such as UPCs), naked product information containinginformation about naked products, package information containing informationabout packages, and product definition information linking naked productinformation, package information, and industry codes. Accordingly, the storageof information in the database is not dependent upon UPCs or other industrycodes, making access to product related information difficult. The use ofnaked product information, together with the way of identifying products,facilitate a third normal form data-base.