Preference data generation device, content display device, preference data generation method and recording medium

摘要

There is provided a preference data generation device for generating preference data of a viewer pertinent to content to be displayed in a content display screen area that is one of a plurality of screen areas displayed on a display unit in an information processing system apparatus provided with the display unit, the device including a state information acquisition unit that acquires state information pertinent to the plurality of screen areas displayed on the display unit; a preference evaluation value calculation unit that calculates a preference evaluation value pertinent to the content, based on the state information acquired by the state information acquisition unit; and a preference data generation unit that generates preference data pertinent to the content, based on the preference evaluation value calculated by the preference evaluation value calculation unit.