SECONDARY MARKET FOR GIFT CARDS WHERE SECONDARY MARKET TRANSACTIONS DO NOT PHYSICALLY TRANSFER THE SAME GIFT CARD BETWEEN A SELLER AND A PURCHASER

摘要

A secondary entity can purchase a gift card from a card holder. The secondary entity can extract complete information including identification and access information from the gift card and store this information on a database. The physical artifact of the gift card can then be optionally discarded or recycled. This information including the credit value can then be sold independent of the physical artifact (e.g., original gift card object) within the secondary market. When sold, the specific information for the original gift card is extracted from the database and programmed into a new artifact (i.e., blank gift card), which may be at a different location as the original gift card. For example, the credit value can be made accessible from a different physical artifact, which can be physically conveyed to a value purchaser. This different physical artifact can be utilized in the same manner as the original gift card. In one embodiment, the secondary entity can be remunerated for facilitating the transactions between the card holder and the value purchaser.