ON SCHEDULE

摘要

Despite the Hollywood strikes that impacted much of the second half of 2023, the demand for new TV series and films from viewers shows no sign of slowing. That means production companies, broadcasters, streamers and filmmakers are on an almost constant treadmill of creating new content, and every project requires behind-the-scenes talent and technology, but keeping track of all that can often be a job in itself. Traditionally, media operations teams have relied on everything from a spreadsheet to pen and paper. A recent survey of 150+ media and broadcast experts from around the world by Xytech Systems, including Marvel Studios, Netflix, and National Geographic, revealed that 72 per cent were using custom in-house solutions and spreadsheets to monitor where their talent and technology were being employed.