Cut-price offerings from Dacia and now MG are revolutionising the supermini class. "You do the maths" goes the memorable ad line for Dacia's strikingly affordable range of cars. And it would appear that plenty of Britons have been doing exactly that, the budget brand scoring almost 9000 sales since its launch in February. And MG Motor, the struggling Chinese-owned, one-time British sports car maker, appears to have been doing some maths of its own lately. It needs to. Sales of the MG 6 and Magnette amounted to a paltry 169 by the end of August, a 70 per cent drop on 2012 and a rate that barely makes the brand viable in its country of origin, even if owner SAIG shifts several tens of thousands of MGs in China and elsewhere. But the firm has higher hopes of its new MG 3 supermini. This car not only competes in a much bigger market segment than the MG 6 but also comes at a price that's easier to swallow when it comes to spending on a brand that struggles for credibility. In fact, many are unaware that MG is even alive.
展开▼
