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Fiat rises, yet profits elude many dealers: Those who spent heavily on stores bank on new products

机译:菲亚特(Fiat)上涨,但利润却使许多经销商望而却步:那些在商店上花费大量资金的人购买了新产品

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DETROIT - A year after Chrysler Group hit the reset button on the botched launch of its Fiat 500, more than half of the brand's 183 dealerships in the United States have turned a profit. But the big difference between Fiat dealers in the black and those still losing money is how much they spent setting up their stores, say dealers and the brand's North American head. Tim Kuniskis, the 45-year-old motorcycle enthusiast who took over Fiat in North America last November after the departure of Laura Soave, argues that the brand and its dealers are in a much better place today than they were a year ago.
机译:底特律-克莱斯勒集团(Chrysler Group)在菲亚特500(Fiat 500)推出失败后按了重置按钮之后,该品牌在美国的183家经销店中有一半以上已经扭亏为盈。但经销商和该品牌的北美负责人表示,黑衣的菲亚特经销商与仍在亏损的经销商之间最大的区别是,他们花了多少钱开设了商店。现年45岁的摩托车迷蒂姆·库尼基西斯(Tim Kuniskis)去年11月在劳拉·索阿韦(Laura Soave)离职后在北美接管了菲亚特(Fiat)。

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