Child-Oriented Marketing on Cereal Packaging: Associations With Sugar Content and Manufacturer Pledge

Vaala Sarah E.; Ritter Matthew B.

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Child-Oriented Marketing on Cereal Packaging: Associations With Sugar Content and Manufacturer Pledge

机译：谷物包装面向儿童营销：糖含量和制造商承诺的关联

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摘要

Objective: To assess sugar content and child-oriented promotional features on packaging among cereals manufactured by companies with varying Children's Food and Beverage Advertising Initiative (CFBAI) participation.

机译：目的：评价糖含量和面向儿童的促销特征，以不同的儿童食品和饮料广告倡议（CFBAI）参与制造的公司生产的谷物包装。

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来源
《Journal of Nutrition Education and Behavior》 |2020年第3期|共9页
作者
Vaala Sarah E.; Ritter Matthew B.;
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作者单位

High Point Univ Nido R Qubein Sch Commun One Univ Pkwy High Point NC 27268 USA;

High Point Univ Nido R Qubein Sch Commun One Univ Pkwy High Point NC 27268 USA;

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原文格式 PDF
正文语种 eng
中图分类营养学;
关键词
child-directed marketing; food packaging; sugars; edible grains; serving size;

机译：儿童定向营销;食品包装;糖;可食用谷物;服务尺寸;

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专利

1. Child-Oriented Marketing on Cereal Packaging: Associations With Sugar Content and Manufacturer Pledge [J] . Vaala Sarah E., Ritter Matthew B. Journal of Nutrition Education and Behavior . 2020,第3期

机译：谷物包装面向儿童营销：糖含量和制造商承诺的关联
2. Marketing cereal to children: content analysis of messages on children's and adults' cereal packages [J] . Hayeon Song, Bonnie Halvorsen, Amy Harley International Journal of Consumer Studies . 2014,第6期

机译：向儿童销售谷物：儿童和成人谷物包装信息的内容分析
3. Large cereal manufacturer cuts sugar content by 40% [J] . British Dental Journal: The Journal of the British Dental Association . 2018,第3期

机译：大型谷物制造商将糖含量减少40％
4. Uniformization, organization, association and use of metadata from multiple content providers and manufacturers: A close look at the Building Automation System (BAS) sector [C] . Thibaud Nesztler, Don Kasper, Michael Georgescu, IEEE International Congress on Big Data . 2016

机译：来自多个内容提供商和制造商的元数据的统一，组织，关联和使用：仔细查看楼宇自动化系统（BAS）部门
5. Validation of a numerical model for prediction of moisture content for binary mixtures of corn, oats and wheat cereals in semipermeable packaging. [D] . Castro Izaguirre, Carlos Gustavo. 2001

机译：用于预测半透性包装中玉米，燕麦和小麦谷物的二元混合物水分含量的数值模型的验证。
6. Prevalence of Health and Nutrient Content Marketing Strategies on Breakfast Cereal Packages Before and After a Countrywide Marketing and Labeling Regulation: A Focus on Chile [O] . Fernanda Mediano Stoltze, Marcela Reyes, Lindsey Smith Taillie, 2020

机译：早餐谷物包装上的健康和营养成分营销策略在全国范围内的营销和标签法规实施前后的普遍性：以智利为重点
7. Large cereal manufacturer cuts sugar content by 40 [O] . 2018

机译：大型谷物制造商将糖含量减少40％

Child-Oriented Marketing on Cereal Packaging: Associations With Sugar Content and Manufacturer Pledge

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