Printing for high-profile events throws up some tough challenges but also the chance to shine. By their very nature special event and occasion printing jobs don't crop up on a regular basis. Often this type of work is also incredibly challenging, with jobs passing through multiple individuals and machines, which creates all manner of logistical nightmares. Turnaround times are tight and it's not a particularly lucrative sector, with margins fairly modest, according to those companies who specialise in this type of work. However, that hasn't stopped a number of printers making a name for themselves in this space.
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