IFF/Lucas Meyer Cosmetics Product Launch

摘要

Skin hydration is of upmost importance to maintain a healthy skin.When skin gets dry,it becomes less resilient,looks dull,tends to lose its smoothness,suppleness and leads to the appearance of aging signs.Hydrosella~TM is a new generation of natural hydration active ingredient.Stimulating the production of organic osmolytes and their specific transporter,it accelerates keratinocytes water recovery.Simultaneously,it restores skin barrier function by increasing lipid production and tight junction proteins.Clinically proven on active people,Hydrosella~TM improves skin hydration by up to 56% and reduces water loss by up to-17%.Hydrosella~TM is naturally extracted from a unique variety of Australian Hibiscus called Wild rosella,selected for its high natural betaine content.Organically grown in a subtropical rainforest environment and China compliant,this multi-target active ingredient acts on the root cause of skin dryness providing a rapid and continuous improvement of skin hydration and reducing skin water loss up to 72 hours after application.