Unilever Divests Hair-Care Brands

摘要

Anglo-Dutch firm announces Nov. 19 that it has sold ethnic hair-care brands Soft & Beautiful, TCB and Pro-LineComb-Thru to Strength of Nature. Terms of the transaction were not disclosed; the deal is expected to close in December. The brands "are each terrific brands with a long legacy in the ethnic hair-care category," says Unilever North America esident Kees Kruythoff.