Nasa Leveraqes Social Networking To Generate Public Enthusiasm

摘要

NASA's embrace of the mi-croblogging service Twitter is giving the U.S. space agency a new way to connect with a Web-sawy general public hungry for nearly instantaneous access to information. "Social media Internet technologies allow anyone to talk to everyone," Mike Fabio, Google liaison for the Google Lunar X Prize competition, said Feb. 5 at the Commercial Space Transportation Conference's "Wired for Space" panel here. "It's about content, content, content. Give them something good to talk about and they'll find you."