Coal industry urged to mimic enviros’ social media tactics in messaging war

摘要

The coal industry needs to use environmental groups’ ownrntactics against them in order to defeat their organizationalrnpowers, according to a social media review by the AmericanrnCoal Council.rn“The data unquestionably points to one conclusion, that wernthe pro-coal community are outgunned and outmanned on therncyber battlefield,” said Joshua Hayman, senior fuels contractrnanalyst at Xcel Energy Inc.