Customer interaction bolsters program performance

摘要

Bucking the usual trend of recycling programs evolving from dual- to single-stream service over the years, the city of Greensboro, N.C. has run a cart-based single-stream program since day one, all the way back in 1992. "We're actually the oldest single-stream recycling program on the East Coast," said Tori Carle, waste reduction supervisor for the city of Greensboro. That means the city has had nearly three decades of commingled recycling experience. And over the years, the recycling department has learned the importance of outreach and communication with residential recycling customers - so much so that the city last summer launched an expansive communication and cart-tagging campaign to spread the word on maximizing the stream's cleanliness.