At the johnny cupcakes storesin Los Angeles, Boston, and Hull, England, you can buy cupcake-emblazoned T shirts. You can buyMAKE CUPCAKES NOT WAR Stickers.You can buy skull-and-crossbones-style earrings, with cupcakes instead of skulls. What you can't buy are cupcakes. Johnny Cupcakes is selling the idea of cupcakes-cupcakes as hip postmodern signifier. You might say it's selling cupcakism.To be a cupcakist is to put your faith in the church of cute and sweet, to believe that childhood is a magical land accessible via a palm-size serving of sugar and fat (and the occasional sprinkle). Blogs like Cupcakes Take the Cake and Everything Cupcakes feature cupcake art, such as a group of the cakes smooshed together and iced to resemble Van Gogh's Starry Night. The suggestion is clear: anything worth doing can be done with cupcakes.
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机译:在洛杉矶,波士顿和英格兰赫尔的约翰尼纸杯蛋糕商店,您可以购买纸杯蛋糕装饰的T恤。您可以购买MAKE CUPCAKES NOT WAR Stickers,也可以购买骷髅和交叉骨风格的耳环,用纸杯蛋糕代替头骨。您买不到的是纸杯蛋糕。约翰尼杯形蛋糕(Johnny Cupcakes)推销纸杯形蛋糕(cupcakes-cupcakes)的想法,作为后现代的标志。您可能会说这是在卖铜杯蛋糕。成为一个杯碟蛋糕的人是要相信可爱可爱的教堂,相信童年是一个神奇的土地,可通过手掌大小的糖和脂肪食用(偶尔撒洒)。像纸杯蛋糕拿蛋糕和一切纸杯蛋糕这样的博客都具有纸杯蛋糕的艺术特色,例如一群蛋糕一起撒冰,然后像梵高的《星夜》一样结冰。这个建议很明确:任何值得做的事都可以用纸杯蛋糕来完成。
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