A new approach to meat packaging

摘要

IT COMES AS NO SURPRISE that consumers have become more environmentally and sustainably conscious in recent years. For manufacturers, it is becoming increasingly important to demonstrate meaningful sustainability initiatives to engage consumers. The meat industry is increasingly interested in developing innovative solutions to guarantee quality and distribution sustainability. One of the main factors in this is packaging. Shoppers look to brands for meaningful environmental commitments that reflect their values. Product packaging and waste in the environment are now at the forefront of many consumers'minds, and how manufacturers respond to these concerns can affect the bottom line.