Beeronomics: How Beer Explains the World

摘要

Beeronomics tells the story of how the growth and evolution of beer and brewing across the world has been shaped by the economic forces of supply and demand. It is a story that stretches back far, before the arrival of Budweiser and even long before European monks honed their craft. Throughout all this time, beer has been a major force in shaping diverse markets and cultural practices and preferences across the world. I have been drinking beer since my days in the dormitories at the University of Massachusetts, and I have studied beer on and off for several years. Nevertheless, reading this fairly compact book, I learned something new, and often surprising, on nearly every page.