D.d. Williamson Launches Purple Sweet Potato Colourant

摘要

D.D. Willaimson announces the addition of purple sweet potato to its portfolio of natural colourants. Food and beverage processors can declare this colorant as "vegetable juice colour" or "coloured with vegetable juice" on their product label's ingredient statement. Like other anthocyanin colourants, purple sweet potato provides an appealing red hue in acidic conditions. Potential applications include beverages, fruit preparations, sherbet, salad dressings and sauces.rn"In our examination of colourants, purple sweet potato demonstrates impressive stability compared to other red colourants. It also gives our customers an alternative red when formulating new foods and beverages," said Margaret Lawson,Vice President, Science & Innovation and former IFT President.